Pune leading in ‘Over-Exploitation’ Of Groundwater in the State

The Pune is one the seven districts in Maharashtra, where the groundwater has been found to be over-exploited. The demand for using the groundwater is growing constantly in Pune and this same trend has been observed in a total of 22 Villages in Maharashtra.

Image Courtesy: https://www.microc.com
Image Courtesy: https://www.microc.com

Mr. I. I. Shah, additional director at GSDA, Pune said that, the agency under the Jalswarajya-II Programme has decided to undertake real-time mapping of 12 aquifers to control this depletion of groundwater, where the hydrologists will study about various factors responsible for depletion. The World Bank also initiated its intervention programmes, to discharge the groundwater in a planned manner.

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A team member of the Jalswarajya-II Project said that, they will also need people’s participation to solve this problem of over-exploitation of groundwater. They will make use of artificial means to improve the recharge rate, if required.


Supreme Court Verdict: Hotels Can Sale Packaged Drinking Water Bottle above MRP

Image Courtesy: http://www.business-standard.com/
Image Courtesy: http://www.business-standard.com/

According to the recent reports, Government has sent notification to the Supreme Court that, charging Packaged Drinking Water bottle above MRP in Hotels and restaurants was an offence under the Legal Metrology Act and it would attract monetary penalties and even jail terms. According to the news article in The Economic Times, dated on Dec 13, 2017, The Supreme Court has rejected this argument by the Govt. and allowed Hotels and Restaurants to sell Packaged Drinking Water bottle more than the maximum retail price (MRP).

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The court in its judgment said that, there are lot of other services provided by the Hotels and Restaurants. Thus, they cannot come under Legal Metrology Act. This judgment of SC was based on the special leave petition filed by the FHRAI.

Mr. Garish Oberoi, president of the FHRAI, said that, People do not come to the Hotels just to buy Packaged Drinking Water Bottle. There are other costs too involved in the Bill and there is a service that is rendered. The Act cannot be applicable to them.

Effect of Less Marketing: Low in Cost Hill Aqua, is Not Popular

As per the news article in The New Indian Express, The new brand of Packaged Drinking Water from Kerala Irrigation Infrastructure Development Corporation Limited (KIIDC), is providing high-quality packaged water at low cost, but it is still not popular amongst public.

Image Courtesy: https://food.ndtv.com/
Image Courtesy: https://food.ndtv.com/

Dominic John, the distributor of Hill Aqua in Ernakulam district said that, only 3,000 bottles of Hilly Aqua is sold in Ernakulum district per day. Though, the quality of the water is 100 percent ensured, company has low sale due to less marketing. An officer with the Food Safety Department said that, there are more than 50 local mineral water companies running in Kochi. Many of them are running without having mandatory licenses. People should check the authenticity of mineral water before consuming it.

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Many new players are coming in the very lucrative water business, but very few are able to get the profit. With the change in time, trends of marketing have also changed. To survive in the very competitive business like water business, it is very important to know marketing tactics to improve the profit margin.


Limited Time Offer: Special Discount Offer on Live Training Program on “Idea to Actualization of a Packaged Drinking Water Plant”.

Want to set up your own Packaged Drinking Water Plant? But don’t know how to start this business and sell the products? Don’t worry! To know everything about water plant and clear your doubts, attend our 2 days Live Training on “Idea to Actualization of a Packaged Drinking Water Plant” and the cherry on the cake is, we are offering you, special discount of Rs. 1000/-, so the effective price will be Rs. 6500/- only.

(Kindly note, that this is a limited time offer)

Here are the Details of Our Training Program:

Date: 13th & 14th January 2018

Venue:  MCCIA, Tilak Road, Near Swargate Bus Stand, Pune 411004

Time: 10 to 5.00 pm

Charges: Rs. 6500/- (For Limited Period)

Be fast.. Book your seat as early as possible….

Our training covers every aspect required to start the Packaged Drinking Water Plant, starting from the business idea to actual implementation of the plant. Here, you will also know about newly coming different business opportunities and current trends in water plant business.

Be a Part innovative Training:

#Detailed costing of Plant and Design of plant layout with live activity:

In these sessions, you will be trained to calculate your own plant cost and design your own plant layout on your own.

#Opportunity to discuss with Experts in person:

Participants will get a chance to interact with experts in person to clear their doubts.

#Smart Digital Marketing tactics to sell your water products:

As the trend of marketing has changed with the digitalization, we introduced this special session on Smart Digital Marketing to sell your water products online.

At the end of the training, you will get a certificate and email based lifetime support.

Check out our…

Past Training Events

Reviews of Past Attendees


Raid on Illegal Packaged Drinking Water Units in Jalandhar

In Jalandhar, the Health Department has raided on illegal Packaged Drinking Water Units. In this raid, the Officers of the health department have cancelled the Bureau of Indian Standard (BIS) license of one of the Packaged Drinking Units.

Image Courtesy: www.watertechonline.com
Image Courtesy: www.watertechonline.com

The other three Packaged Drinking Water Units were running without having mandatory BIS and FSSAI license. So, the officers immediately issued a notice to the units to stop the production of the Packaged Drinking Water.

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DHO Dr. Balwinder Singh said that, they have collected the samples of water from various Packaged Drinking Water units in the district and shall be sending written request to the food commissioner for the power to seal the unlicensed Packaged Drinking Water units.

Maharashtra Govt. Ordered Water Bottle Manufacturers to Set up Recycling Plants

As, after the declaration of the ban on plastic Packaged Drinking Water Bottles at govt. offices and hotels in Maharashtra, water bottle manufacturers have opposed this decision and experts also felt that the glass bottles are unsafe. Now, Maharashtra Govt. came up with the new solution for this ban.

Please Read Our Article on: Ban on Plastic Packaged Drinking Water Bottles at Govt. Offices and Hotels in Maharashtra.

Image Courtesy: http://www.hindustantimes.com/
Image Courtesy: http://www.hindustantimes.com/

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The state environment department has given 3-months ultimatum to the Plastic bottle manufacturers and mineral water firms to set up a reverse supply mechanism and recycling plants. And if, bottle manufacturers failed to implement this, then the ban on Packaged Drinking Water Bottles will be enforced in the state.

State environment minister Ramdas Kadam said that, According to the Plastic Rules, 2016, manufacturers of plastic items have an extended responsibility of getting it back from the consumer. So, the manufacturers must adopt a buy-back mechanism and apply the reverse supply mechanism to collect the used plastic bottles back from the consumers. Further that, they have to recycle plastic bottles and re-manufacture them again.”

Further they added that, currently, there are around 1,200 unauthorized Packaged Drinking Water Bottle units running in the state and a stringent action will be taken on them soon.

Raid on Unlicensed Water Units in Palakkad

As per the news article in the ‘The Hindu’ Newspaper, Due to the increasing problem of shortage of Drinking Water in Palakkad, Kerala; many unlicensed Packaged Drinking Water units were flooding in the State. The seller of 20-litre cans taking the maximum advantage of this problem and many of them are selling unprocessed water in 20-litre cans.

Image Courtesy: http://www.moneycontrol.com/
Image Courtesy: http://www.moneycontrol.com/

Based on the received complaints about supply of unsafe drinking water, the food safety department started taking legal action against Packaged Drinking Water units supplying untreated water and two water bottling units were sealed by the officers. The concerned officials will raid on licensed units too and will take a strict action against the violators. Officials have started collecting the samples from water bottling units to check purity of the water.  Food Safety Officer told that, selling of non-purified water not only violates the law but it can also cause many health hazards to the people.

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The M. E. Muhammed, president of Kerala Bottled Water Manufacturers Association said that, currently, there are only 10 licensed water bottling units at present running in the district. It is mandatory to obtain the licenses from the Bureau of Indian Standards (BIS) and FSSAI for every water bottling units. They must have their own in-house quality control labs and experts to check the quality of the water regularly.

To know more about Required Licenses and Documents, Please Check


Training Review : How to start your own Packaged Drinking Water Plant in Nov 2017

On 18 and 19th Nov. 2017, we conducted another successful training cum workshop program at Mahratta Chamber Of Commerce Industries & Agriculture in Pune with new innovative sessions on Angel Investing and Digital Marketing.

We Received a Great Response:

We had a great turnout for this training session. Participants came from all over the India Sikkim, Rajkot (Gujarat), Hyderabad, Maharashtra (Mumbai, Solapur, Shirdi, Ahmednagar), Karnataka (Bangalore, Dawangiri).

Our training comprises of complete Step-by-Step training on how to set up the Packaged Drinking Water Plant. We also had special sessions on estimating plant cost and designing plant on your own with the live activity, practical demonstration on water testing, required licenses and documents.

About the new added Sessions :-

This time we came up with the new innovations in Our Training Program.

1.New Way Marketing : Using Digital Marketing for Selling

The success of business lies in its Marketing. To stay in this very competitive water business, it is very important to learn Digitally selling which is today’s need. So, we have introduced this new online water sell sessions in our training. Actually we demonstrated by showing Google Adwords & Facebook Ads Live Campaigns.

2.Investment : Intro Angel Investing & Funding

As, we all know, it takes money to make money. We took a special session on investment and Funding.

About Angel investing:

Angel investors invest funds into your idea based business without seeing your credentials like the banks. In session, Angel Investors was compared with bank and explained how it’s different from bank finance. But don’t get over excited, there are plus and minus points too. We could, in a short session (time being the major constraint) explained in brief, as to what the investors see into before putting their stuff.

Special 1-2-1 Sessions

There were 1-2-1 sessions, during which , participants could clear their doubts in person. In this training, Participants also got a chance to interact with the experts. It is great opportunity for them to clear their doubts and discuss their ideas. We also offered lifetime email based support to our attendees.

Simple Water Test to Detect the Fluoride Level

Image Courtesy: https://timesofindia.indiatimes.com
Image Courtesy: https://timesofindia.indiatimes.com

A high level of fluoride in drinking water can be dangerous for human health. A research team led by Simon Lewis from the University of Bath’s Centre for Sustainable Chemical Technologies has developed simple water test to detect the level of fluoride in drinking water. This is a simple color-changing test and will help to prevent from a bone disease.

High levels of fluoride are found in drinking water sources in parts of India, China, East Africa, and North America. The levels of fluoride are regularly monitored and controlled by water treatment systems in developed countries. But, in some parts of India, people are using unprocessed water from wells, which is contaminated with high levels of fluoride.

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Researcher Simon Lewis said that, they have created a molecule that simply changes a color and detects higher level of fluoride in Drinking Water rapidly. The test does not require any water testing lab and trained operator to carry the test. It is a low cost disposable test strip and anyone can use it easily. The new research published in the journal Chemical Communications stated that, this simple color-changing test detects high levels of fluoride quickly and selectively.

Ban on Plastic Packaged Drinking Water Bottles at Govt. Offices and Hotels in Maharashtra.

Image Courtesy: http://drgeo.com/
Image Courtesy: http://drgeo.com/

According to latest reports, the Maharashtra Govt. issued a ban on Packaged Drinking Water Bottles at Govt. Offices and Hotels to become a plastic free state from March 2018.  Maharashtra Environment Minister Ramdas Kadam said that, they will send team to six States of the country, including Himachal Pradesh and Kerala to achieve the plastic-free status and study their model.

The minister further added that, they will first implement the rule in the Maharashtra and then will ask others to follow it. The government will use the funds under the District and Development Committees (DPDC).

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Nowadays, people are more cautious about health and consumption of Packaged Drinking Water has increased at an alarming rate in India as people consider the packaged drinking water safe and pure. There is no doubt that, Plastic bottles are creating unnecessary waste in landfills and water sources, but Packaged Drinking Water bottles are supplying clean and pure water to the people. Don’t you think that, instead of banning Plastic Packaged Drinking Water Bottles at Govt. Offices and Hotels in Maharashtra, there should be plastic bottle disposal machines at every govt. offices and hotels?

Please Read Our Article on:

 Recycling Machine for Plastic Bottle with Reward!