Its time for “Bus Neer” , the KSRTC own Packaged Drinking Water Plant !

KSRTC buses will soon get “Bus” Neer like Rail Neer

Inspired by the railways , KSRTC at Bengaluru is all set to come up with its own Brand to serve its passengers with clean, hygeininc water. Currently Ksrtc buys appx 15000 bottles daily. To save con the cost they will setup a plant and the water will be available allover KSRTC. The first plant will be near Bengaluru, and I’m sure the dynamism they show, they will come up with plants in Hubli , Bellary & Mangalore also !

Read More here

Do you want to know the setup cost for a Packaged Drinking Water Plant ? The Resources needed ? many such doubts will get cleared in Live Session at Bengaluru on 4th March 2017.Please register today & secure your seat. Prior to that , there is one session at Pune as well (25-2-17).

Check “Events” for details.



Subsidy for Mineral Water Project in India

What is Subsidy ?

Subsidy means you are given something at Subsidized prices. Specially less prices. The motive can be anything; but as far as Industry is concerned , it is offered to setup more units, to generate more employment ultimately. It is given to entrepreneurs.

What is the nature of subsidy ?

It can be cash subsidy , can be V. A. T. subsidy or depending upon the government’s schemes.

Is subsidy useful ?

Yes, subsidy is a useful thing for an entrepreneur if used properly. It reduces the burden on the entrepreneur’s head to a great extent. There are mainly 2 subsidy types. The Central Govt Subsidy & the State Govt Subsidy. Depending upon where you are, you can avail them. But to get the best of them, you should have a proper business plan prepared , and for that you need to know many things prior to setting up your plant. Please attend one of the Info Sessions where you can get LIVE clarification of your all the doubts in advance.

Expert’s advice:-

We interviewed an expert in this field , Mr Sargam Chhajed, a young and dynamic C.A. from Aurangabad , Maharashtra who guided our readers on this . Here is the audio recording for the same.



for Desktop Download, Right Click & press “Save the link as”

We are sure you will enjoy the audio & it will help you in this direction properly. We also have a detailed Home Study Training Course if you decide to setup your Packaged Drinking Water Plant Yourself. Please go through the content of the course for details.

Summary of the Audio:

  1. Subsidy is indirect benefit given by government for employment generation.
  2. There are different locations where the subsidy percentage varies.
  3. Two types of subsidies, Central Government Subsidy upto 15% of the Machinery Cost. The maximum subsidy value is Rs. 15 Lakhs.
  4. For example, if your plant cost is 75 Lakhs & 40 Lakh is the machinery value; the subsidy from Central Govt. will be 40 * 15% maximum :- appx 6 Lakhs. (Refer the Plant Cost Article to get different costs for plants)
  5. Almost every State Govt is also has subsidy schemes. Interest refund subsidies are given. These are location based. The subsidy is given form of V.A.T. or G.S.T.
  6. Subsidy is distributed in deferred way, in 10 years period. (Hence it is important for you to stay in business.)
  7. Before taking loan, the bank should be informed about your plan to avail subsidy.
  8. For Central Subsidy , only Nationalized Banks or Multistate Co-operative banks are approved , whereas for State subsidy, any bank is ok.
  9. At a time both subsidies can be claimed.
  10. Central Subsidy is given just on the Machinery , but State subsidy covers all expenses except working capital cost. So, it is important to compile all the costs before you setup your plant.
  11. There is ample fund available for both the schemes, so there is no problem to worry whether you will receive the money or not.
  12. The Schemes mentioned are : Central :- Credit Linked Capital Subsidy Scheme , State : Packaged Scheme of Incentives for Maharashtra State.
  13. For getting subsidy , the entrepreneur should get loan, but even if he is investing his own funds and gets only 10 % loan from Bank; still he can avail full benefit of the subsidy.
  14. Central Govt Subsidy sanction order takes appx 1 year from application.
  15. Mr Sargam Chhajed helps you getting all documents & getting you subsidy. Please contact him.

Our Suggestions:-

  1. Subsidy should not be your motivation; but you should not neglect that as well, after all it’s a fiscal benefit !
  2. To get subsidy, your Project should run properly. Hence you should carefully do all the steps from beginning. See if our Home study course can help you !
  3. After you plan everything , before final financial projections, get an expert who will just inspect everything & offers you an unbiased opinion on your project. You might be missing out something. Don’t leave your project underfunded or Overfunded. Precaution is better than cure. We too have a service called “Pre-Plant Survey” which enables you this.
  4. Preparation of the Project Report properly is a must + the presentation of that. Do follow these basics & the battle is yours !

You can ask your doubts in the comments box below, thanks in advance.

Review of Info Session dated 28 Jan 2017 on Packaged Drinking Water Plant

Info Session dated 28 Jan 2017 on Packaged Drinking Water Plant

(You can download the Photographs on the Session.)

On 28 Jan 2017 info Session regarding all aspects Before Starting Packaged Drinking Water Plant was once again conducted at MCCIA hall, Tilak Road Pune, Maharashtra.

1 imgThis time we inaugurated the training by Dr. Pradeep Awate  State Surveillance Officer  of Maharashtra state. He guided the attendees on how important water purification is & how seriously the government values PPP i.e. Public- Private Partnership. For this Mr. Soumitra & Dr. Awate discussed about Water ATM Module. You can read a case study of a village in Maharashtra running a Water ATM Project on PPP Basis.

Earlier, we also spoke to Dr Awate , where he also discussed about the Domestic , Urban & Rural Water Situation in India (more particular in Maharashtra) , and suggested some simple Water Filtration Techniques .Here is an audio recorded of the Session :-


Special Tanks to Kinza Team !

5 imgNext sessions were conducted as visual & participants were also trained rigorously through live activity. An addition was “Branding Session”. Later, the session was concluded by the hands of Mrs. Torane, owner of Kinza Aqua, a leading Packaged Drinking Water Brand in Maharashtra.

The Kinza team- Mother, Mrs. Torane, daughter Dr. Snehal & Father Mr. Torane , all guided the attendees with excellent Practical tips to run a plant & taking over an existing Plant. Dr Snehal shared her process of taking over an existing Mineral Water Plant in details, and how much hard work is needed to actually complete the entrepreneurial journey. She, being a U.S. Returned Doctor, did apply her scientific approach.

Are you taking Over an existing mineral water plant ?

If you too are looking to take over an existing plant, you can use our service for Pre Plant Inspection, where we do a detailed analysis of the old plant & handover you a report. Alternatively, in our New Version of the Home Study Training Course , we are going to offer you a special Video Training on  How to do a Pre Plant Inspection for an Old Plant, and also sharing the Blank Templates for preparing the reports.

Buy now, Price is going to increase !

All the existing customers of the Course will get this update (major update) Free of Cost. The Price for the Home Study Course will be more than the present one; but if you buy that now (a sensible decision) , you will get the update free of cost. The update will be mailed before the 2nd week of February 2017 (max). We recommend you buy the Certificate Version , as you can track your progress as well & can get a Certificate as well.

read more

Is Electrically Operated Vehicles the future transport system ?

Future Transport Kicks Off !
Future Transport System

It all started with a customer’s requirement first

One of our customers from Africa first posted this need of using (probably) a Battery operated vehicle for transportation of his Packaged drinking Water or Bottled Water. The main reasons why he was opting for this were :-

  1. The Fuel costs in his country were very high
  2. Electric operated vehicles will pollute the least , so he could grab some subsidy or taxation kind of benefits from his government.

We started digging deep here in India and found out from portals like the India Mart that , there were some players here . If you want to know a little more ,please refer to this article from wikipedia ,

But surely , it’s going to be a major step forward if you implement this for your Packaged Drinking Water Plant. As we know very well, that this industry is very cost sensitive , there are only two ways you can beat others :-

  1. Reducing Costs
  2. Increasing sales

Using Electric Vehicles will be surely a major cost cutting norm. The companies have already started branding campaigns for this. Look at this news :-



5 Ways you can adapt the de-monitization into a packaged drinking water business

Are you suffering due to demonitisation ?

As the rest of the industry , Packaged drinking water is no different. It is also suffering very badly.(we too suffered somewhat, frankly !) Recently , we paid a visit to some nearby Packaged Drinking Water Plants, many of them were running very much under capacity and some of them were literally closed operations. Reasons ?

Winter , December , a temporary setback. Let’s assume that these plants are closed due to the seasonal behavior of the business. But do people stop drinking pure water ? No. Then probably you need to rectify your marketing mix. You might be only focusing on  the “take away” market. But there are many other ways. Want to learn these quick ? Recently we conducted an Onlie Marketing Session for Offline businessmen & mentors for an agency which helps entrepreneurs to get Loans & mentor support at Pune. Just download a Free Training on how you can find out your exact niche & start selling online

Demonitization , is the second reason. Packaged Drinking Water or Mineral Water is sold majority in Cash.It is also consumed in cash by the User. There is a heavy drop due to unavailability of Cash in the market. Have people become frugal ? yes, temporarily. But they have not become No-Health-Conscious at all. What to do in such a case ?

Here are 5 Ways you can conquer this situation

Accept the Change, believe in change !

Nothing remains the same, so here is a change. And believe in that. With every new change, the old demolishes , but offers tremendous new set of opportunities. Believe in this , take it positively !Make Changes in your Offerings. Start accepting digital payments, paying digitally. Use Paytm or anything else. It’s very very easy. You will need to adapt yourself to the situation & also educate your team mates , customers , distributors , the delivery boys , the loaders , drivers etc. to go more & more Online. Activate your Debit cards , Internet Banking. Start giving-accepting cheque payments wherever possible; internet banking , wherever possible.

You can outsmart the old players very fast 

There may be established players in the market where you are selling. And traditionally , it is always difficult to beat them with the old , so called “proven” ways. But now, this can be your opportunity. Act above them, score over them, learn quickOnline Techniques to outsmart them. Who knows; you can be another Uber Story of Packaged Drinking Water ?

Being “White” is feeling more proud , right ?

As you know, the national anthem is going to be played in every cinema theatre now. There is a lot of gossip over this, but the intention of the govt. is very right behind that :- National pride to feel to be an Indian. Same feeling you will express when you change from the “Black” business into a “White” one. Every time. Now start accepting Digital Payments & feel proud.

Create an energetic atmosphere all round your organization !

The POS alias Point of Sale is the first point where you either escalate your business or drop down. The POS is usually a Grocery Shop , or a Railway Station Booth or it can be a Hospital. You will need to create an atmosphere here , to encourage these people to accept Payments through PaytM or any mobile wallet of their choice. There are many ways , but the willingness to do it is the most important thing. Spot the “Right” guys n gals in your company (who are optimistic, assertive, positive), hand pick them & inspire them further to inspire others. These are influencers. Let them spread all positive news around in your organization. Subscribe to a service called “Better India“. They also have whatsapp channel. Subscribe to that & encourage others too.

Run POS Campaigns 

You can create small teams with your Influencer who will educate your distributors , Shops , Point of Sale (POS) stations. Let them go creative in every way. Simple visits to shops , creative Road Shows , Competitions amongst them, almost every possible way will help them go digital.

Finally , accepting Digital is not just for a “Compulsion” ; but it is for YOU , for ME , fo ALL. Else, what’s nation ? It’s You + Me+ All ….right ?

What are Illegal Water Sources for a Packaged Drinking Water Plant ?

Sources of Water for a Packaged Drinking Water Plant

An ISI License holding Packaged Drinking Water Plant , can draw water from Borewell , can have Municipal water as well. River Water with a Direct Pipe-In is not allowed. Same case with Well water as there is a chance of contamination. If you have seen such a case, it would have been allowed just by exception or might be illegal. Sooner or later this can be either challenged or sued.

Sting Operations Team in Bellary , Karnatak.

Bellary is a North Karnatak state, known for its rich, affluent houses of the Minerals Business Tycoons. But such is not the case for Mineral Water ; alias, the Packaged Drinking water , what the BIS calls it. As it is , the area is very hot & drought prone. Moreover, the heat starts increasing as Summer approaches. You start to listen all water related theft stories. In a sting operation, the Bellary City Corporation found out some 142 illegal Tap Connections in the city.

Worries for illegal Packaged Drinking Water Plants

In reports ,Mr. Lad, K.C. Kondaiah, MLC it said that ..

“bulk of the water being supplied was being illegally drawn by packaged drinking water units and underlined to initiate drastic action against the guilty.”

Read Original News in The Hindu

If it’s a fact , it attracts two issues :-

  • How much is the water extraction limit at Bellary. Visit cgwb site
  • The illegal means , which they have said is done by an existing ISI licensed Packaged Drinking Plant or they mean the Cold Jar Plant ?

Cold Jars or Chilled Jar or Camper Unit is not legal

You might have got some kind of Water Supply License or might be “smartly” managing the authorities or nobody might have noticed you till date; but now it can become a serious issue. Your Water Sources may be as per the cgwb guidelines , but you may not be having a valid ISI License issued by the BIS. Visit this page for getting clear about the ISI.

Conversion of the existing Non-ISI Unit

Is it possible to convert an existing non-isi unit into an ISI unit ? Technically , yes; but it largely depends upon the type of unit you have. Before taking any step further , we suggest you to have a look at this special page written. Then please take advantage of our Plant Service Visit to get suggestions. But an action is important as a stitch in time, saves nine. Otherwise you can be in trouble.

Is Packaged Drinking Water Business suffering due to Demonitisation ?

An effect

As an effect , we have been listening to remarks from People .

“Yes. There’s a heavy impact”

“Slowly the market will stabilize”

“First month , it was horrible , but now recovering”

“We are very badly hit. Need to do something different”

But it came to our own realisation, that it has impacted a bit as we too received lesser participation for the Info Session we conduct for Mineral Water Plant Starters. Comparitively , there was a lesser crowd this time. Second difference which we noticed was that there were dominantly all the people who are from the “Working” category. That is .. they are currently in job somewhere and wish to start some new venture. We do get these entrepreneurs usually, but dominantly we receive crowd from established first business. This crowd was hardly any this time.

The result

But there is always a silver lining to every obstacle. We learned few things like how can we become more supportive and closer to the attendees, lesser crowd doesn’t mean lesser in degree, rather the interaction was more this time. And ultimately we ended up with great friends entrepreneurs to learn from.

We also did good follow ups with all those who showed up great interest in us. Almost all of them , if not this time, have agreed to come for the next Session again in Pune on the January 28 th 2017, the new year or the next ones . Check the Events page for details.


Can UBER teach you something for your Mineral Water Plant ?

Are you starting a Mineral Water Plant in  near future ?

You might have just started to look for information pertaining to your dream “Water Plant” or might be still analyzing whether to go for a plant. Anyways, it’s fine. You can always look out for information on this site itself. But there is a single key to be successful in this line. That is …

Scoring an edge over your competition !

Well, how do you do that ?

There can be only one thing by which you score over them : an Idea. Yes, an Idea Sirjee ! Recently the UBER supremo is already in India & exchanging his views. What he did ? an Idea. But the result is phenomenal. His company , which launched in 2009 , not even a decade old, is valuing much more than decades old huge companies like General Motors , Honda etc.

What separates him from the rest ? An Idea, and implementation. That’s what you probably require for the Water Business ! Interested to read the UBER story in details ? Please visit this page :-


Enjoy !


“Registered Bottled Water Plants” means what ?

It’s always in the news …

If you read news about Bottled Water , they sometimes say “Mineral Water”. This can be understood as it is not expected that every time public will speak technical language. As we know, it’s Packaged Drinking Water in India , and the issuing authority is the B.I.S. that is Bureau of Indian Standards , under which many critical products are under strict observation and control. This further means , that without a valid ISI license , one can’t produce Packaged Drinking Water. The standard for Packaged Drinking Water is IS-14543. You can read this page for more details about ISI. To clarify the point , we should say “Packaged Drinking Water” plant and not a “Mineral Water Plant”. Yes , there are Mineral Water Plants too , but a very few.

Then what is a Mineral Water Plant ?

For a very very general understanding , Packaged Drinking Water Plant uses the Groundwater through Borewell & purifies it with further technology to produce Bottled Water; whereas Mineral Water Plant uses the mountain spring water (mostly) to produce Bottled Water.

But this is not the point

This is ok, so far it goes out with people. But when Newspapers publish news like “Department of Food Safety to crack down on water bottling plants that lack proper licences” , which Licenses they mean ? Now just have a look at this recent news :-

Deputy Commissioner D. Randeep, after a meeting with officials here on Monday, gave his nod for sealing plants that are operating without licences and accreditation.

This is a very recent news from the Hindu (Link Here). The action is a welcome, no doubts; but they say that some 13 out of 20 registered “Plants” are operating without valid licenses. A further light needs to be provided on which are the licenses like. Because, without an ISI , a Packaged Drinking Water Plant may not exist only. If at all, if they mean the “Insulated Jar Unit” like the Cold Jars Plant , it is not legal and not allowed under the BIS. Sooner or later they will be brought under scrutiny. If you own a plant like this ,or know someone owning such a plant, it’s time for him to get converted into an ISI approved plant immediately !

Comments , opinions , remarks are welcome.





Does groundwater pollution and a Blast relate with each other ?

Recent Blast claimed at least 15 lives in Tamilnadu

Vetrivel Explosives Private Limited , a factory in T Murungapatti, near Thuraiyur, 84 km from Tiruchy, Tamilnadu where , the incidence took place was said to be discharging Polluted Water in the surrounding areas. The company is operational from last 15 years, but from last 5 years local activists were demanding closure of the unit.

Read for more details

Poor safety measures at the factory

There are complaints that not enough care is taken towards the workmen & surrounding area health & safety. Groundwater is extracted in this area as it is the only source. But it was contaminated due to untreated water being taken out of the factory. It contains heavy nitrate , this may be the major groundwater contaminant.

Lessons for setting up a Packaged Drinking Water Plant

Already the Pollution Control Boards have strict rules in place while setting up plants, but this should be more closely addresses , because if your water , the groundwater , which is the major source , gets poor quality water like this, you can hardly survive in business.